Balearic Elements by Agua de Baleares

Fragrance line creation, packaging design, and brand extension inspired by the natural elements of the Balearic Islands.

Client: Agua de Baleares

Brief: The brief was to create a new line of fragrances under the Agua de Baleares brand, inspired by the island’s most iconic natural elements—sea salt, wild lemons, almond blossom, olive wood, black juniper, and more. The concept focused on distilling the sensory richness of the Balearic landscape into a growing collection of refined, elemental scents.

Approach: A stamp-style logo was developed based on the main brand identity to emphasize that this was a signature line, adding a sense of authenticity and exclusivity. The packaging features imagery of the key ingredients on one side and their island origin on the other, treated with washed textures and watercolor splashes to connect with the brand’s existing visual language. Each fragrance is defined by a color inspired by its essence, with silver foil stamping on the logo and text for a premium, lasting finish.