Saarioinen

Saarioinen needed to develop a cohesive branding design line for its range of prepared meals. To support this, I created handcrafted illustrations using pencil colours, capturing the authentic and natural essence of the brand’s meals. This artisanal technique emphasizes high-quality ingredients as a key element of the rebranded packaging design, reinforcing the idea that these quick meals deliver the rich taste and comforting experience of homemade cooking.

Client: Pointbleu Agency