I’m Sara Diego, a Senior Brand Designer based in London, with extensive experience across beauty, skincare, fragrance, lifestyle, entertainment, and FMCG, partnering with clients and teams around the world.
I combine strategic thinking with design and storytelling, supported by deep knowledge of both digital platforms and print production. I also have solid illustration skills, packaging design expertise, art direction and some hands-on knowledge of motion.
Over the years, I’ve worked both freelance and in-house for agencies including Saatchi & Saatchi, TBWA, and Ogilvy, and with clients such as Eau Thermale Avène, Pepsi, Cadbury, and Spotify, leading creative projects from concept to launch.
CLIENTS
BEAUTY, FRAGRANCE & SKINCARE
Eau Thermale Avène, Fushi Wellbeing, Trinny London, Ten Image, Cazcarra, Thuya, Druni, Ainea, Agua de Baleares
FMCG
Pepsi, Nestlé, Cadbury, Philadelphia, Belvita, Oreo, Dairylea, Birds Eye, Trebor, Danone, Tulipán
ENTERTAINMENT & CULTURE
Spotify, SKY, Odeon Cinemas, Imaginarium, Greenpeace, King’s Cross
FASHION
Cristina Castañer, Jocavi, Raimón Bundó, Paz Torras, Trovels, Gocco, Canada House, Violeta & Federico, Strauss, I Love Tee
LIFESTYLE & CONSUMER GOODS
BIC, Printnic
AUTOMOTIVE & TRANSPORT
Honda, TMB (Barcelona Metropolitan Transport), Saba, Salón Náutico Barcelona
FINANCIAL
Axa, CaixaBank, La Caixa
HEALTHCARE
Esteve, Novidol, Oddent, Fastemazero, Pierre Fabre, Bayer, Body Clinic
ADVERTISING AGENCIES AND DESIGN STUDIOS
Ogilvy, TBWA, Saatchi & Saatchi, CHIC, Steelworks, Elvis, Abitto Studio, Mariscal, Pointbleu