About

I’m Sara Diego, a Senior Brand Designer based in London, with extensive experience across beauty, skincare, fragrance, lifestyle, entertainment, and FMCG, partnering with clients and teams around the world.

I combine strategic thinking with design and storytelling, supported by deep knowledge of both digital platforms and print production. I also have solid illustration skills, packaging design expertise, art direction and some hands-on knowledge of motion.

Over the years, I’ve worked both freelance and in-house for agencies including Saatchi & Saatchi, TBWA, and Ogilvy, and with clients such as Eau Thermale Avène, Pepsi, Cadbury, and Spotify, leading creative projects from concept to launch.

CLIENTS

BEAUTY, FRAGRANCE & SKINCARE
Eau Thermale Avène, Fushi Wellbeing, Trinny London, Ten Image, Cazcarra, Thuya, Druni, Ainea, Agua de Baleares

FMCG
Pepsi, Nestlé, Cadbury, Philadelphia, Belvita, Oreo, Dairylea, Birds Eye, Trebor, Danone, Tulipán

ENTERTAINMENT & CULTURE
Spotify, SKY, Odeon Cinemas, Imaginarium, Greenpeace, King’s Cross

FASHION
Cristina Castañer, Jocavi, Raimón Bundó, Paz Torras, Trovels, Gocco, Canada House, Violeta & Federico, Strauss, I Love Tee

LIFESTYLE & CONSUMER GOODS
BIC, Printnic

AUTOMOTIVE & TRANSPORT
Honda, TMB (Barcelona Metropolitan Transport), Saba, Salón Náutico Barcelona

FINANCIAL
Axa, CaixaBank, La Caixa

HEALTHCARE
Esteve, Novidol, Oddent, Fastemazero, Pierre Fabre, Bayer, Body Clinic

ADVERTISING AGENCIES AND DESIGN STUDIOS
Ogilvy, TBWA, Saatchi & Saatchi, CHIC, Steelworks, Elvis, Abitto Studio, Mariscal, Pointbleu